Nidec - Control Techniques | Area Sales Manager - Quebec & Maritimes

Control Techniques – Division of Nidec Industrial Automation
Markham, Ontario

Employment Type: Sales

Title: Area Sales Manager / Control Techniques / Division of Nidec Motors Canada

Territory: Quebec and the Maritimes

Reports to:  Regional Director, Canada


Nidec Corporation was founded in 1973 in Kyoto, Japan.  Celebrating our 50th anniversary this year and we were voted 13th in Forbes ranking of "Worlds Most Innovative Companies" is 2022 (Went from 80th to 13th in 5 years).  Nidec employs over 114,000 people in 40 Countries, with 300+ Companies in its $18B Portfolio.  Nidec's Moto is - "All for Dreams", where we concentrate on everything that spins and moves. Control Techniques is part of the MOEN Group (Motion Control Energy Infrastructure) of Nidec Corporation and Employs 1500+ people worldwide.  

Culture - Control Techniques (CT) includes a collaborative infrastructure.  Nidec invested $40M in Control Techniques this past year.  We boast 4 manufacturing locations in UK, China, Florida, and recently built facility in Mexico.  This doubled manufacturing capacity and allows tandem build at multiple locations.  This is a great time to onboard to a winning team that can meet industry demands after unprecedented challenges.  We encourage continuing edjucation and provide incentives with commissions.  We create a community of where everyone is excited about the next challenge.  Nidec continues to aquire new business through aquisition and there are always opportunities for advancement.  If you're hungry and want to learn, the only limit is your imagination.  

Our collaborative approach succeeds in helping customers realize their vision.  Once exposed to the treasure buried in the CT products, it makes for unique, winning sales proposition through factory trained seasoned veterans with product and industry tribal knowledge.  Our partners are nurtured to become best in class.  The expectations is for a Salesperson to know the Industrial Control and Automation Industry enough to bring value to the customer base.  Our goal is the understand the customers needs, craft a theory of operation, and then utilize our Engineering teams to showcase optimized usage of our products.  Each event becomes a learning experience and is shared throughout the world as success stories. 

Summary of Role: 

  • New Business Development - Securing new customers is a key activity where applicant has in-depth knowledge of the Industrial Markets in Quebec and the Maritimes
  • Usage of Saleforce CRM package to identify and create opportunities with large accounts with key focus on OEM's
  • Conduct daily face to face sales appoinments with supplied vehicle as well as teams meetings to promote and sell CT's products
  • Manage distribution and establish buddy calls to help them sell our products.  Win them over by providing leads and having them follow up. 
  • Nurture existing business to the point where inside sales can manage day to day inquiry, but keep an eye on activities and sales traffic.  Be ever ready as escalation path.  
  • Learn and keep current on company's products from a technical, application, pricing and selling benefits standpoint
  • Prepare monthly sales forecast and target account pipeline updates for assigned accounts directly served by this position within the CRM system. 
  • Attend weekly team meetings to go over activity, define issues, and work with the team to close the sale.  
  • Learn and demonstrate CT standard demo equipment and train customers in applications, features and benefits of products and how they compare to competitive products
  • Be proficient at doing power point presentations. 
  • Follow up on assigned leads and enter resultes into CRM. Aggresively pursue the most promising opportunities
  • Assist with CT sponsored trade shows
  • Learn current sales process's and policy's
  • Must be willing to travel as needed for sales engagment, meetings and training
  • Have the appetite of a hunter.  

Travel Requirements: 

  • Local travel with company supplied vehicle to visit customers.  Depending on locations of customers, this role may require overnight stays. 
  • International travel may be necessary for sales meetings and training. 


  • Preferred - 4 year engineering degree or diploma (or equivelant work experience), plus sales courses.  
  • Must be proficient in sales and understand how to convince customers - Essential.
  • Applicant must be a permanent resident of Canada and must hold either a Permanent Resident Card or have Canadian Citizenship.
  • Applicant must be able to travel both locally and internationally.


  • A minimum of 5 years’ experience is required in selling VFD’s, and automation products. 
  • Must have a good understanding of automation and the Industry.
  • Must be able to engage the company’s internal engineering resources for assistance as needed and be able to communicate requirements of customers.
  • Must be proficient in Microsoft office software.
  • Candidate must be able to work both independently and as part of a team.
  • Candidate must have a proven track record of developing new customers and increasing sales revenue and market share.


  • English (Essential)
  • French  (Essential)


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